My take on Color
March 30th, 2011
Isn’t it true that if you do something truly revolutionary, 80-90% of people won’t understand it initially?
First of go watch this, seriously do it.
There’s been a huge amount of fuss about the $41 million raised by the Bill Nguyen headed startup color.
Yes it’s an insane amount of money for, to be honest not much of a product at the moment. However if you look through the “OMG! how much”, “I don’t understand this” etc comments on twitter and iTunes reviews what you’ll find is a really impressive idea for a social network.
I love the idea of the your social network just building itself, you don’t meet someone new in the street and say, wait a second I can’t talk to you until you accept my invite, no friendships just happen. It’s an organic part of life and color is trying to emulate that.
They really should of sat on this a little longer and come out with a much fuller, more rounded product that is easier for people to understand, but did everyone get Twitter in the early days, I mean why the hell would I want to write just 140 characters, that’s just stupid right?
Anyways as Jason Calacanis puts it, I bet Zuckerberg is in a war room right now trying to work out how facebook can do this and quickly!

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